Music BC
A fictional rebrand for music BC. Music BC is an organization that is responsible for driving the music economy by providing opportunities to further the careers of BC’s music creatives & professionals. The strategy behind this rebrand was to focus on making it easier for people to discover BC’s artists. Focusing on this component would generate growing fanbases for BC’s artist thus excelling their careers and reducing the reliance on grants.
Roles
Graphic Design
Strategy
Motion
Art Direction